POPSOP.COM. Branding & Packaging

Lionhead's new beer labels by Little Big
NY-based design agency Little Big was recently tasked with creating sustainable packaging for Lionhead's new beer labels. Lionshead, a popular college beer received a complete packaging makeover with authentic graphics, tongue-in-cheek neck labels ("The Best Head in Town", "Light Beers Ahead") and “paw holes” on the six-pack. Higher quality materials were sourced, while considering ...

Архив за 22 August 2008 г.

World news

A new Strongbow cider summer promotion in the off-trade is going in-store from this week, running on packs of the leading cider brand. [Read more...]

The winner of eight Olympic gold medals will grace the cover of Kellogg’s Corn Flakes and Kellogg’s Frosted Flakes. The special boxes will hit the store shelves in mid-September. [Read more...]

Diageo is extending the availability of its Johnnie Walker Blue Label King George V Edition to Australia. [Read more...]

Jessica Simpson has become part owner of Dallas based Stampede Brewing Co. The actress and singer now owns a 15% share of the company and will be seen in their upcoming advertisements for the brewer’s new Stampede Light. [Read more...]

Coca-Cola has given every Olympian at the Beijing 2008 Olympic Games a special “I’m from Earth” Coke T-shirt. The shirts are made from a blend of cotton and recycled PET (the plastic used in our bottles). [Read more...]

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