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Parker Williams Designs Packaging for a New Scott’s Miracle Gro Straights Range

Parker Williams has worked with Scott’s Miracle Gro gardening brand, successfully relaunched by the agency last year, to design packaging for their ‘Straights’ range — traditional plant food formulations ranging from fertilisers to specific use gardening products.

Each pack design makes a hero of the key fruit, veg or flower types that the product helps, making the range easy to shop.

Parker Williams MD, Kate Bradford explains “Miracle-Gro products achieve fantastic end results in the garden and this new range does just that for the more experienced gardener who wants to use traditional, specialist solutions.”

 

 

Photo: new Miracle Gro Straights range, packaging by Parker Williams

 

The new Miracle-Gro Straights will be in store early in 2013.

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