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Adidas launches the Snapshot app for improving football kicking skills

Adidas is launching a one-of-a-kind iOS application, Snapshot, that enhances the footballers’ experience by providing a deeper insight into their performance. The Snapshot’s software allows to track, record and analyze football shots, helping the athletes master their skills.

Once the kick is recorded, it is analyzed with the app, which provides the player with the important information like the speed, angle and flight time of the shot. Players are able to view the recorded shot in slow-motion, share it across Facebook, YouTube and Twitter and compare their the shots with friends’s and world’s best players led by Gareth Bale.

The Snapshot application is free and currently available for iPhone and iPod touch.

“We are very excited by the launch of Snapshot, a cutting edge smartphone app which will help fans with the analysis and improvement of their own game,” commented Bob Kirk, Senior Development Engineer, adidas innovation team. “Some of our leading players have already enjoyed using the app and it keeps adidas at the forefront of innovation and technology in football.”

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