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Weekly package design news roundup: August 4-11

We’ve compiled a fresh portion of great package designs which landed in our inbox earlier this week. Have an inspiring Friday, everyone!

1. Pi global redesigns Arla Foods’ Apetina packaging to “help the brand remain competitive and refreshed.”

Photo: packaging for Arla Apetina, designed by pi global

Photo: packaging for Arla Apetina, designed by pi global

2. Cowan Melbourne has redesigned the Carlton Draught can “to allow consumers to bring the Aussie pub experience into their own homes”.The aluminum cans supplier was Amcor.

Photo: Carlton Draught new cans

Photo: Carlton Draught new cans

3. Taxi Studio has redefined the packaging of The Black Grouse Alpha Edition, which is due to launch in Waitrose in the U.K. and roll out in international Duty Free outlets in August.

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Photo: New look for The Black Grouse, Alpha edition

Photo: New look for The Black Grouse, Alpha edition

4. Jkr has designed packaging for the scent that’s got the beauty pages talking—Penhaligon’s Iris Prima. The fragrance look is supposed to “capture the emotions associated with the ballet”.

Photo: Iris Prima, packaging designed by jkr

Photo: Iris Prima, packaging designed by jkr

5. Design consultancy Echo rebrands itself and is still full of madness, magic and meaning.

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Photo: New Echo logos

Photo: New Echo logos

6. Aesop has told the ‘Chewy’ story for Bristows Bonbons using a “an eye-catching, high-impact approach”, as the agency describes it.

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Photo: Bristow's Chewy Bonbons, designed by Aesop

Photo: Bristow’s Chewy Bonbons, designed by Aesop

7. Pearlfisher London has helped Tanfield to create visual identity and positioning for ilumi—a new brand for the allergy free food market.

Photo: visual identity and packaging for a new non-allergic food brand ilumi

Photo: visual identity and packaging for a new non-allergic food brand ilumi

8. Stocks Taylor Benson has designed Morrisons range of traditional family sweets.

Photo: Morrisons' range of packaged sweets

Photo: Morrisons’ range of packaged sweets

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