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LG inspires the U.S. nation to re-think home appliances

LG wants its US consumers to share the most creative and unusual ways of using home appliances in the idea competition Smart Discoveries.


Pic.: A screenshot of the LG’s Smart Discoveries page

Entries can be submitted in a video, photo or even a plain text format through September 30. They all should represent “a quirky, creative and unique way” to use the LG home appliances, discovering its full potential that goes beyond the indicated tech capabilities. The ideas may not necessarily focus on practical use but serve as inspiration. For a reference, there are two sample submissions on the competition site—HOM-BOT as a mobile refreshener and a dishwasher as a child’s toy washer.

The winners will be selected based on the originality and creativity of the entries as well as the number of likes they generate on the contest page. The six winners will receive LG smart products ranging from a washer to a fridge.

Participants can earn more points by taking photos with their favorite LG home appliances products at the local LG store. The shots are to be uploaded to the Bonus Even page—this significantly increases the chances of winning the prizes.