The German auto giant BMW is preparing for a special creative weekend under the banner its wholly-owned brand MINI in Munich on October 25-26.
The event called MINI Space will be held at the famous customer experience and exhibition facility BMW Welt and will encompass music sessions, poetic battles, several pop-up stores with some auto-themed pieces of art including MINI and Dezeen’s “Future of Mobility” items, as well as a test drive of a new 5-door MINI Hatch. The event will culminate with an exhibition of the best crowdsourced artistic version of the MINI “community” car.
Any global fan of the brand can submit its own variant by October 13th. To do this, one should download a template, design it creatively, and then upload again and vote for the best variants online. The design that will get most votes, will be produced and displayed at the MINI Space event at BMW Welt, and then will be temporarily exhibited at BMW Museum from 27th November 2014 to 31st January 2016.
Some 33 variants have been uploaded at minispace.com so far.