Jim Beam unveiled Red Stag infused with black cherry
29 May 2009 | By Popsop Team
Bourbon drinkers have been mixing Jim Beam for years. Now, the maker of the world’s top-selling bourbon is too. Part of Illinois-based Fortune Brands Inc., Beam is preparing a national rollout of Red Stag, a specialty whiskey that infuses natural black cherry flavors into 4-year-old bourbon.
Adam Graber, senior brand manager for Jim Beam said Beam will be “fairly conservative” marketing Red Stag, with the biggest promotional push a sponsorship of Kid Rock’s summer concert tour.
Red Stag has a suggested retail price of $17.99 for a 750-millileter bottles.
Popsop.com
Tags: alcohol drinks, Beam Global, Jim Beam

















Willie Carrion
31 July 2009 11:31 pm
Hello,
I have been a drinker of Jim Beam for 20+years.I attended a Kid Rock concert in Charlotte last week. He has inspired me to try the Red Stag. We were there as guests of the Lynyrd Skynyrd ( The late Allen Collins )Family. We are Big Kid Rock fans. My son, Allen Collins Granddaughter, and myself had pics taken with Kid Rock before his concert. We were asked to give our e-mail addresses to a guy that was standing there after the shot. I handed him a business card with my e-mail address on it and told him to send all 3 pics to that address. Can someone there help me find my pics. They wouldn’t let us take any with our cam. It was an honor to get our picture taken with such an entertainer. I can be contacted at the e-mail address above or 803-600-1678. The card I handed the gentleman says Carrion Builders LLC. They lined up about 20 of us and took individual pics. It was great. Just trying to retrieve them. Didn’t know where else to turn. The fan club would probably never get us there. Sincerely, Willie Carrion
willie@carrionbuilt.com