Pringles unique ‘sport’ limited edition
3 June 2009 | By Popsop Team
Pringles brand is looking to get the nation into the playful spirit of summer with new tennis themed ‘Clay’ and ‘Grass’ court pack designs ‘cheering on’ the hugely popular Original and Sour Cream & Onion 155g cans inUK .
Currently the number one large sharing snacks brand in the UK, Pringles has a massive 31% market share. Large sharing snacks are currently worth GBP 442 million in annual retail sales and continue to grow ahead of other segments.
Popsop.com
Tags: chips, food, Pringles, Procter & Gamble
Anonymous
24 July 2009 06:36 pm
Actually LPK was the packaging/POS creative agency including sampling idea at Wimbledon. http://lpk.com/