Luxardo launches new flavoured sambucas with new bottles design
16 June 2009 | By Popsop Team
Distributor Cellar Trends has added cream, pomegranate, spiced apple and raspberry styles the existing white, black and cranberry variants of Luxardo sambucas sold in UK.
The packaging has also been revamped image with taller, more lightweight bottles and a new logo.
Luxardo marketing manager Catherine Rigby commented that ‘Luxardo new drinks became desirable additions alongside mainstream spirits which could be enjoyed on their own, or in cocktails”.
Popsop.com
Tags: alcohol drinks
