Miller promotes live music event The Mill

19 June 2009 | By Popsop Team

Miller Brands, the subsidiary of SABMiller plc in UK, has run an ad campaign to highlight Miller Genuine Draft’s sponsorship of the Mill – live music events, which is held in Glasgow and Edinburgh.

All poster sites at the Glasgow’s Buchanan Street underground station will be owned by The Mill from 29 June to 13 July on escalators, cross tracks and on the station platform itself. Consumers will see there The Mill rockumentary.

The Mill runs every Thursday alternately in Edinburgh at Cabaret Voltaire and in Glasgow at the Oran Mor. The Mill showcases the best in emerging live music, with tickets obtained free of charge from the supporting website – www.themill-live.com.
via www.marketingmagazine.co.uk

Popsop.com
Tags: alcohol drinks, beer, Miller