Doritos Mystery flavour promotion: guess the flavour and win GBP 20,000
10 August 2009 | By Popsop Team
Doritos brand, represented in Frito-Lays snacks portfolio (PepsiCo’s division) has launched ‘mysterious’ promotion encouraging consumers to guess a flavour of unknown snacks.
The unidentified promotional packs, encoded with iD3 mark, will be available in single serve and sharing bags. To indicate the flavour and take part into a draw to win GBP 20,000 consumers have to go to www.doritos.co.uk/id3, log in and enter the code from the pack.
By playing an online interactive game on the website, visitors can win some additional prizes such as laptops, mobile phones and games consoles.
Popsop.com
Tags: chips, digital campaigns, food, Frito-Lay
















Abii
3 February 2010 11:08 pm
I Think You Should Have The Mystery Pack As A Proper Pack Cos They Are The Best Doritos
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