Campbell Soup Company in search of Red Dress Designs

16 September 2009 | By Popsop Team

For the forth time Campbell Soup Company in collaboration with American Heart Association is launching the heart-health campaign “AdDress Your Heart” in order to raise awareness and funds Go Red For Women movement with the hepl of iconic red dress symbol.

Since the classic red and white paper dress design from the 1967, Campbell Soup Company has a rich history of stylish, creative couture. Now Campbell red dress has become to be a symbol for heart health that inspires women.

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Last year, Campbell presented three new Campbell red dress designs by Nicole Miller. Visitors to this site voted for their favorite, and chose “Red White and Seamed” to be worn by actress Jane Krakowski to celebrate American Heart Month in February.

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This year Campbell is asking people from all over USA to submit their own designs and heart-health hero stories. Visitors of www.campbellsaddressyourheart.com will vote on their favorite dress from the top three submitted. And the fashion expert Tim Gunn will help to define the one wiiner.

The winning dress and designer will be showcased at the Woman’s Day Red Dress Awards!

via Campbell Soup Company Press Centre

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