NOM launches new products in the UK market with Weber Shandwick Manchester support

12 October 2009 | By Anna Rudenko

The British unit of Austrian NOM Dairy launches in the UK market two new product ranges of its fir yogurt. The PR-support for this launch is provided by the Weber Shandwick Manchester agency.

The campaign with tagline “Everyday Natural Goodness” will use an in-line communication strategy.

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“NOM Naturally fills a gap in the market by delivering the combined benefits of great taste, dairy goodness and 100% natural ingredients at very competitive prices, ticking all the boxes for today’s consumers,” said Ric Coggins from Weber Shandwick Manchester.

via The Drum

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