Evian Is Getting Ready to Post-Christmas Period with its Renew
24 November 2009 | By Anna Rudenko
Right after the festive season comes to its end, the Danone Waters bottled water brand Evian is going to introduce its annual Evian Renew line. The UK branch of the company is going to spend around $5 million to promote the upcoming product on TV, digital media, packaging and other marketing needs.
The video with famous roller-skating babies which has been inducted into the Guinness Book of Records will be shown over the festive week from December 25 to January 1, and later the brand will introduce the cut versions of the commercials featuring the Evian Renew product.
Popsop.com
Tags: Evian, water
Les roller babies on pack dopent les ventes au UK : Veille du Brand Content
14 April 2010 01:41 am
[...] faire vendre, Michaël Aidan d’Evian m’a indiqué une solution simple et efficace : au Royaume Uni, l’équipe Evian a décidé de relayer les rollerbabies sur le pack. Résultat : les ventes [...]