4 March 2010 | By Anna Rudenko
The Lee brand believes that you are happy when you are wearing good jeans and walking with a good partner. To support its point of view, it released a cute black-and-white commercial “The Walkers”, a kind of short documentary. It features a couple in urban settings, who enjoy their life by simply wandering about the city.
The spot about two loving people has been developed by the Ogilvy & Mather agency, Shanghai.
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