Castle’s Limited Edition World Cup Aluminium Bottles

25 June 2010 | By Anna Rudenko

As the proud sponsors of Bafana Bafana SAB is showing fans that it all comes together with a Castle in a remarkably innovative and exciting way.

Given the magnitude of this opportunity, SAB enlisted the creative skills of design house Berge Farrell to invent a premium collector’s can for the local and in-bound tourist market, paying homage to our South African roots and proudly toasting our host team as well.

Berge Farrell was cognizant of the fact that many fans would want to keep this piece of drinking memorabilia as a reminder of this landmark sporting event, resulting in the hugely successful and much sought after limited edition Castle World Cup aluminium bottle.

A packaging first in the South African beer market and sold only at selected bottle stores and bars before and after matches.

Popsop.com
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