Nestle Australia has launched a new coffee Nescafe Greenblend

29 September 2008 | By Popsop Team

Global food group Nestle has launched a new beverage, Nescafe Greenblend, targeted at the market for antioxidant-rich foods.

The product aims to take advantage of growing local interest in green tea. ‘We have a focus on health and wellness and is really moving to meet a consumer need,’ Nestle senior marketing executive Tanya Marler said yesterday.

Greenblend is a blend of green and roasted coffee beans that Nestle claims has 70 percent more antioxidants than green tea.

nescafe_greenblend

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