Purus is 100% organic vodka made from Italian wheat and water from the Alps. Designed by Jean Scholtes, Creative Director of White Space, the bottle was shaped to look liquid-like and symbolize the crystal clear purity of the Alpian water.
Everything about the bottle and label is eco-friendly & recyclable: soy-based inks, sustainable cork, and even a green adhesive. The design meshes old world craftsmanship and modern sensibilities.
The Purus’ liquid-like shape resembles another bottle design – the Uluvka Vodka designed by Alof Design.
