Global Sales and Marketing Director for BMW Group, Ian Robertson, presented the bike to David Stubbs, Head of Sustainability for LOCOG in central London. 400 BMW bicycles will be used by LOCOG in the run-up to and during the Games and will be part of a wide range of vehicles supplied by BMW Group, as an element of the company’s Tier One sponsorship of London 2012, says BMW’s official blog.
“Everybody will be travelling to the Games by foot, bicycle or public transport where ever possible,” said Stubbs, “and the LOCOG team will be no exception to this. It is rather fitting therefore that the first vehicle we accept for the 2012 fleet is a bike. However, cars and motorcycles remain a vital part of the transport arrangements to ensure the smooth running and full operational support of the Games.”
Robertson added, “The majority of the fleet will be made up of highly efficient diesel-powered cars, featuring the company’s award-winning and industry-leading EfficientDynamics technologies. This has allowed us to meet LOCOG’s extremely challenging target of 120g/km of CO2, as an average across the fleet. Our success in the field of sustainable mobility has been recognised by the Dow Jones Sustainability Index, which has named BMW Group the world’s most sustainable automotive company six years in a row.”
The BMW fleet will also include BMW 320d EfficientDynamics Saloon with its exceptional fuel efficiency (68.9mpg combined cycle) and low CO2 figure of just 109g/ km; and a new model, the BMW 520d EfficientDynamics Saloon with even better results—62.8mpg on the combined cycle and a CO2 figure of just 119g/km. Other electric vehicles will be 200 MINI Es and BMW 1 Series Active Es. In addition, BMW Hybrid cars will appear for the first time on British roads and an electrically-assisted bicycle, the Pedelec, will debut on the Olympic and Paralympic fleet. Motorcycles will complete the fleet too with a number of different models—R1200RT, R1200GS and F650GS.
Baroness Grey-Thompson, who is the most successful British Paralympic athlete and the newest member of the BMW London 2012 Performance Team was also presented on at the hand-over. She will joins the 23 national sponsored athletes and 74 regional athletes, all receiving support from BMW Group.
Now the famous BMW Art Car Collection is available online.