Clorox introduces Décor packaging for wipes

11 February 2009 | By Popsop Team

The new line of wipes in Décor canisters, just introduced by Clorox, comes in eight designs.

In addition to redesigning packaging — from the sleek shape and wider mouth of the canister to the graphic modern feel of the designs, the Clorox team also created a new effortless single sheet dispensing system.

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In celebration of the new line, Clorox is sponsoring the ‘Redesign Clean‘ contest, where design enthusiasts can try their hand at inspiring a future round of canister designs. Now through March 15, 2009, consumers can submit their original canister design online.

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One grand prize winner and two runners-up will be selected based on voter favorites. Grand prize for the winning design includes: a trip to New York, an opportunity to shadow Macy’s creative team, and a $1,000 shopping spree at Macy’s. The winning design may also inspire future canister designs. Two runners-up will receive a HP TouchSmart computer.

www.packagingdigest.com

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