Starbucks and Oprah Winfrey launch Teavana Oprah Chai Tea to support girls’ empowerment
Brand citizenship or creative marketing?
Collaborative, social, mobile: Lexus creates a stop-motion film out of 200 Instragram photos
Coca-Cola films a “Wearable Movie” made of 600 images printed on the fans’ T-shirts
Starbucks presents “kaleidoscopic” Brezza, a summer blend with herbal and lemon notes
Patterned T-shirts set to change conversation about mental disorders