Lexus Europe teams up with Will.i.am to promote the “creative nature” of Lexus NX model
Brand citizenship or creative marketing?
Stuart Chapman, The Big Picture: “The most common marketing blunder is to expect packaging to do too much”
BMW Guggenheim Lab to exhibit 100 Urban Trends in NYC
Saatchi & Saatchi set Samsonite against the world in a new series of playful videos
Coca-Cola removes logo from limited-edition cans in the Middle East