Apple, Cadbury and Walkers named the best storytelling brands in the U.K.
People fall out of love with brands, latest Mindshare study finds
Starbucks to launch roastery and tasting rooms as well as express service over next five years globally
Live Twitter integration with TV in Romania increased the number of local followers by 15%
57% of consumers have no interest in engaging with brands via social media, TNS report says
Cause-driven social strategy is more effective than brand-story strategy, Warc’s “Seriously Social” report 2014 suggests