For luxury branding, don't lose sight of essential branding rules
Carlsberg has revealed a prototype of the world’s first bio-degradable “Green Fiber Bottle”
Nescafé makes “red accent,” unveiling first-ever coherent visual approach across all markets
An “Ambulance” of the death wishes
Why will our world cease to exist without Santa Claus?
Nike “amplifies nature” with innovative lightweight, ultra-sensitive running shoes Flyknit and Hyperfeel