Diesel re-imagined the English alphabet, adding a street dance twist
14% of European consumers wouldn’t give up their mobile Internet access at any price, BCG survey finds
Pepsi draws parallels between blood and soda to explain the “Iconic Refreshment” in a new outdoor promotion
Free pitch? Say NO!
Coke goes “entirely green” in Argentina with the launch of stevia-based Coca-Cola Life
Coca-Cola kicking off “The World’s Cup” multi-platform effort ahead of the 2014 championship