Our Audience Structure
As our readers are the industry people, who work with brands directly, Popsop will be a perfect place for your ads, if you are a:
• Brand and design agency looking to attract new perspective clients or hire new staff;
• Marketing & research company seeking for a platform to advertise its services;
• Company, which organises special events in the brand industry and looking for the right audience to interact with or simply get their message across.
188,303 Visitors per month
342,527 Pageviews per month
155,534 Absolute unique visitors per month
52% Referring sites traffic
20% Direct traffic
* As of September 2011, Google Analytics
| Top manager/executive position Sales/marketing middle or junior specialist Brand manager/consultant Media/PR/communications manager Art/creative/design specialist Account/project manager Research/analysis specialist Production/technology manager |
27.8% 15.2% 7.6% 10.1% 13.9% 11.4% 8.9% 5.1% |
| Brand and design agencies Other B2B service providers Advertising agencies Marketing and research/consulting agencies Media/communications/PR FMCG manufacturers B2C service providers Retail Luxury and fashion brands manufacturers |
32.9% 13.4% 11.0% 11.0% 8.5% 8.5% 6.1% 4.9% 3.7% |
* According to the reader survey as of August 2011
Advertising Rate Card
Please download the 2012 media kit with rates in GBP
Please download the 2012 media kit with rates in USD
Strategic Partnership
We strive to build excellent relations with our partners and sponsors which could be beneficial in every way— financial, networking or merely friendship.
Being an independent media company with editorial offices in London and Moscow, Popsop Ltd is looking for strategic partners who would finance our new projects and initiatives on the mutually beneficial terms and conditions. Let our opportunities become your strengths — start negotiations right now to create a new strong commercial tandem in the media world.
Please contact Kate Belan at advert@popsop.com or call +44 (0)20 7193 0876, if you are interested in advertising or strategic partnership with Popsop Ltd.
“For an average consumer the value of branding is down to making the right choice”

Sara Jones, Creative Director at brand development and packaging design agency Anthem Worldwide, shares her round up of the top five print innovations, which have the potential to create real standout, as long as they’re used to enhance –- rather than ‘be’ -- the brand idea.
If you had to choose the ultimate business super power, what would it be? Big budgets, global reach, an innovation pipeline full to bursting, a PR machine capable of generating positive press 24/7? Without hesitation, I answered “agility.”
Cheryl Swanson, Head of Toniq, once again explores the consumer trends for different age groups in the USA.
Before we had Apple Macs, Photoshop and a myriad of other programmes, design centered on tradition and craftsmanship, on the physical and the tactile. Yet now, we see the worlds of digital design and physical craftsmanship joining to create new expressions and celebrations of the power of making.
There’s a natural relationship between the style of our daily surroundings and how we feel. A great space can make us feel better, more hopeful and even more productive. And we often use our own space to express a vision of ourselves.

