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Keith Forbes

Creative partner and co-founder,
Good, London

With over 25 years experience in design, branding and advertising Keith set up Good in 2004 with Chris Lumsden. Today it is one of the UK's most respected and effective branding consultancies with clients as far afield as Russia, India and the USA where he consults at a strategic level for the likes of Ford, Campari, Honeywell, Angostura and Unilever.

A previous MD of the Year and Board Director for the Design Business Association (design’s governing body in the UK) he is also a guest lecturer at Duncan of Jordanstone College of Art where he gives something back the the next generation of the industry.

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