4 Major Ways Mobile Will Change Our Lives
The technology is now getting integrated into our lives at a tremendous speed, so to be fully ready to what this can bring to us and not get lost among all these new services and gadgets, we should closely monitor new developments and be ready for upcoming innovations. The best place to learn...
3 April 2012
Euromonitor International: Top 10 Consumer Trends for 2012
Today, identity also encompasses weight, online status, green thrift, and attitudes to reality culture—even in emerging markets, where the joys of spending are still being discovered.1. City living reignsSwelling masses of urbanites with lifestyles to...
29 March 2012
Ad Spend in 2012: BRIC on the Rise
Media, the power which has an indisputable influence on people’s minds, purchasing habits, lifestyle and political choices, hardly can do without ‘financial partnering’ with companies and organizations that need to get into the spotlight. The volume of advertising in media depends both on...
5 March 2012
New Research by Creston Unlimited Reveals Emotions Behind Purchasing a Brand Product
Branding consultancy Creston Unlimited in conjunction with ICM carried out a research, which figured out that most of people’s brand...
2 March 2012
'Point to Know' Technologies: a Childhood Dream Becomes Reality
Modern technologies can provide you with almost any kind of relevant information in just a blink of an eye—searching information on a PC at a desk has already became an essential part of our life, but with the rapid development of mobile technologies, tech giants are now offering us more...
8 February 2012
YouGov BrandIndex Unveiled Buzz Rankings for 2011
January is the time for companies to unveil reports on how well they performed in the fourth quarter of the previous year (and the year on the whole), but this review is not about loss and profit figures. Instead, it focuses the buzz ranking, the index that might be as important for brands as...
30 January 2012
British Digital and Design Agencies in 2011: Money Shortage Results in Less Creativity?
Now that the world is facing economic headwinds as a result of the 2008 financial crisis, the design industry in the UK is experiencing very hard times. In 2011, it has changed, as many believe, for worse as compared to the situation in the field in 2010 and 2009. Design experts state that most...
17 January 2012
Top Trendsetters of 2011 in the Global Brands Community
With less than a few weeks left before we all enter the year of 2012 (as some believe, the last one in our calendar), we are looking back at what...
16 December 2011
UK’s Top Family Brands 2011: Retailers Take the Lead
Most brands are traditionally divided into groups related to a consumer’s profession, personal interests, age, sex or nationality, and this influences the choice of marketing...
23 November 2011
Three Major Trends Unveiled in Interbrand's 2011 Best Global Brands Report
Defining which global brands are better at the current moment, which of them has shown striking results in...
13 October 2011
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