latest in Design

• 

  Coors Banquet Unveils "Stubby" Heritage Bottle Designed by Landor

  Design  May 9, 2013

  Following the launch of the so-called "heritage" limited-edition cans in summer 2012, Coors Banquet is rolling out a new addition to its retro collection this June—a "stubby" bottle designed in the same post-prohibition style.

• 

  Monthly Package Design News Roundup: April

  Design  May 8, 2013

  More than a dozen brilliant package design projects landed in our editorial inbox over the last month. Browse them through in a brief recap below.

• 

  Red Bull Studios Introduce New Visual Identity and a Global Website

  Design  May 7, 2013

  Red Bull has taken its Red Bull Studios program to the next level by unveiling a fresh visual approach and a digital platform, a portal to the local studio sites, to consolidate the ties between its recording facilities across the globe.

• 

  Lexus's New Brand Campaign “Amazing in Motion” Inspires with Scale, Reach and Its Focus on Art

  Design  May 7, 2013

  Lexus is launching a global advertising effort dubbed “Amazing in Motion” along with an array of new creative projects.

• 

  Virgin Atlantic Collaborates with Vivienne Westwood on New Uniform

  Design  May 6, 2013

  Virgin Atlantic is redesigning its basics, the legendary red uniform, with the help of fashion genius Vivienne Westwood.

• 

  Hornsby's New Brand Identity Helps Cider Become Mainstream in the U.S.

  Design  May 2, 2013

  Following its recent acquisition by C&C Group Plc, the hard cider brand Hornsby's refreshes its brand identity and packaging with a goal to break down barriers between beer and cider drinkers and popularize cider in the U.S.

• 

  Miller Lite Updates the Shape of Its Bottle in the USA

  Design  May 2, 2013

  Miller Coors is rolling out a new package design for its flagship light beer Miller Lite that can be regarded the major bottle update since the innovative Alumi-Tek.  The new bottle of a contoured shape with a sleek long neck will be only available in the U.S. bars and restaurants. 

• 

  S.Pellegrino and Aqua Panna Release a Special-Edition Bottle as Tribute to Luciano Pavarotti

  Design  Apr 26, 2013

  Nestle Waters has collaborated with the Luciano Pavarotti Foundation to release a tribute to one of the world’s most celebrated opera singers and Italian culture. The company is releasing the limited-edition S.Pellegrino and Aqua Panna bottles with a specially designed silver label that features the photograph of Luciano Pavarotti. The new bottle, released as part of the brand’s Italian Talents project, arrives in fine dining restaurants throughout the U.S. starting in late April and will be available there till the supplies last.