On average, content engagement on smartphone is lower (33%) than on desktop (47%). However, it depends on the industry.
Havas SE has researched benefits for brands of associating with music in the second installment of the FANS.PASSIONS.BRANDS study.
The Coca-Cola Company has stricken the deal with the U.S.-based innovative lab Liquid Light to further develop the CO2-to-Chemicals technology of making various multi-carbon chemicals of carbon dioxide.
Despite the fact that the market capitalization of the global Top 100 Companies has risen by 8% from 2014 (to $16,245 trn as PwC calculated), their perception by the main stakeholders has not been significantly more positive.
The prints feature taglines that encompass insights on feminism from over 10,000 women from eight counties, among others are "All dressed up with everywhere to go" or "There will be moving. There will be shaking."
Craft beer versus mass production, innovative kits and mixers, new flavoures and textures, variety of packaging, detectors of satefy— and more.
Nevertheless, branded content is least likely to be shared on social media.
Today we are publishing the latest package design projects that landed in our editorial inbox during the past two weeks.