Coley Porter Bell has signaled its intent to expand its the corporate design offer with two heavyweight signings.
Dew Gibbons has designed a special edition Herbal Essences shampoo and conditioner across the newly launched Smooth and Soft range.
Puma brings fun and irreverence to the sports sphere once again with the launch of the Puma Social campaign in Canada. With the launch of the project, the brand is honouring groups of friends who know the joy of playing sports at the bar rather than at the gym. It shuns the serious nature of organized sports and celebrates social sports that are timeless and authentic.
February is almost over. As promised, Pernod Absinthe announces the names of 2011 'Creator of Art' Contest.
Frito-Lay has come up with the solution to the striking issue it has been fighting over for the last 9 months. Following the noisy launch of its 100% compostable chips package, the product sales dropped by 11%, which forced the brand to take the product in the noisy package off the shelves.
Six hundred fewer tons of plastic in the environment in 2011: this is the green result that Benetton Group will achieve by introducing innovative, lightweight liquid wood clothes hangers—100% biodegradable and recyclable—in place of the plastic hangers usually used to display garments. The eco-hangers, developed in partnership with the Fraunhofer-Institut für Chemische Technologie in Pfinztal-Berghausen (Germany), will gradually replace their plastic predecessors throughout the worldwide network of Benetton stores.
Coca-Cola to present new bottles as homage to iconic electronic duo Daft Punk (and in partnership with them) as a new addition to the Club Coke portfolio, which already...
In the year that sees the celebration of both the 150th anniversary of the unification of Italy and Gucci's 90th anniversary, Gucci and Fiat are proud to unveil the 500 by Gucci, a special edition of the iconic Fiat 500 customized by Gucci Creative Director Frida Giannini in partnership with Fiat's Centro Stile. Launched on the opening day of Milan Fashion Week, the 500 by Gucci will also be on presented at the Geneva International Auto Show from March 3–13, in a dedicated Gucci pop-up store within the Fiat stand.