SABMiller announced that in 2011 it will become a co-sponsor of the David Astor Journalism Awards Trust, the UK based charity which aims to promote, strengthen and support independent journalism in Africa.
Pepsi is celebrating up and coming artists by launching a new system that rates their popularity based on social media buzz around them...
Today Twitter celebrates its 5th anniversary. Rather than throwing a huge party, Twitter founder, Jack Dorsey has introduced a lesson on Twitter history, in the form of Tweets published... on Twitter, of course.
‘Music for charity’—this idea is behind a range of Coca-Cola’s social initiatives, launched in recent years. Now, in collaboration with musicians Solange Knowles, Chris Taylor and Twin Shadow, the soft drink giant has released a digital-only charity single, ‘Kenya,’ which is helping raise money the Replenish Africa Initiative (RAIN) by Coca-Cola.
Nokia surely knows how to pique the interest and attention of the audience. This year during the South by South West conference and festival, the brand has erected a huge 18 ft hamster wheel powered by a human and designed to recharge mobile devices of any kind.
Jim Beam announced the first-of-its-kind ‘Live Music Series’—a string of 10 concerts each featuring a different headline artist that has forged a unique and bold path to success. Jim Beam will offer a program that allows legal-aged consumers to choose exclusive song downloads from the Live Music Concert Series.
April 21 will be a night of super-premium premieres as the red carpet rolls out during the Tribeca Film Festival (April 20—May 1) for the debut...