Toyota Motor Sales (TMS), USA, Inc. announced that the general public has selected 'Prii' as the preferred plural term for Prius...
In course of its online contest 'Share and Win' launched in Europe on February 9, Levi's introduced a unique prize—a one-of-a-kind fixed-gear bicycle decorated with denim and painted in a color that resembles jeans. This model was created by Levi's in cooperation with Unik bike, Belgium’s pro in re-inventing vintage bikes, Fixerati, a shop specializing in supplying rare bike parts, and London-based Brother Cycles, which is considered N1 bike frame manufacturer.
In partnership with LeBron James, Sprite is launching the first phase of the Sprite Spark Parks Project across the U.S. by empowering teen...
Independent international design and branding agency Blue Marlin is celebrating after winning two silver Design Business Association Design Effectiveness Awards for its stunningly successful work for natural glacial mineral water Isklar and functional water Balance Water.
London-based Studio Conran has created the identity, branding and packaging for new independent food company Petit Pois. The company’s cakes, which are the brain-child of dynamic duo Ashley Maddox and Harry Eastwood, are made using vegetables instead of butter and some of the sugar. The product will launch in Selfridges Food Halls on March 15, 2011.
Old Navy debuted its spring advertising campaign, called ‘Old Navy Records: Original hits. Original styles.’ Starting Thursday, shoppers will experience a new Old Navy as it ventures into pop music...
adidas has expanded its Originals collection with jeans and is excited to tell the world about it with a series of video commercials showcasing the sexuality and passion of the newly-unveiled Adidas Originals Denim collection as well as those supposed to wear it.
Campbell Soup Company unveiled a plan to reduce childhood obesity and hunger in Camden, NJ, where Campbell has been headquartered since 1869. The company will invest $10 million over ten years with the goal of reducing childhood obesity and hunger in Camden’s 23,000 children by 50%.