Dolce&Gabbana continue highlighting the Italian nature of the brand’s fashion traditions in their magnificent advertising campaigns...
Anthem Worldwide, a Schawk (NYSE: SGK) Strategic Design Company, announced that it had named Rob Osler to the position of senior strategy director.
Levi's® kicks off the search for the second-ever 'Levi's® Girl,' the online voice of Levi's® women. Using its crowdsourcing Facebook app, users are able to submit videos documenting why they should be chosen as the new face and voice for Levi's women in the digital space. In this specialized six-month assignment, the new 'Levi's Girl' will allow the brand voice for women to be heard and channel the essence of ‘Shape What's to Come,’ the brand's global online community where millennial women around the world can connect with peers and mentors to shape their futures.
During this year's Golden Globe awards ceremony, America's technology giant and sponsor of the Golden Globe event Microsoft introduced new series of commercials under a new tagline: 'Be What's Next'. As a long-time sponsor of the event, Microsoft had ability to bring its ads to the viewers during the broadcast. But what's special about this year's ad series is that the newly-unveiled spots directly reference the context of the Globes by showcasing future actors who talk about their commitment to their dream of pursuing the career of an actor.
The first monthly panel of the ‘Inspirational Dialogues’ initiative, launched by Unilever Lipton as a part of its CSR programs in KSA, was held with a host of leading Saudi women, to talk about their experiences on personal, professional and social levels. The panel includes an open discussion session entitled ‘Your Success is Our Inspiration.’
Scarlett Johansson, a young and successful movie actress known also as a face of Mango and celebrity ambassador for Moët & Chandon Champagne (since 2009), starred in a series of commercial photographs that are part of the new brand's romantic campaign.
In the season of presenting new fashion collections, Hermès is paying tribute to sustainability by creating a new fabulous addition to the brands rich heritage. The House re-imagines pieces of cloth and leather left over from creating bigger models as well as other flawed things by turning them into something incredibly cute and touching. The brand unveiled the ‘Petit h’ collection of jewelry and decorative accessories described as a series of “unidentified poetic objects,” which create a magic world of tiny miserable things that were given a chance to make a big impact.
Gillette, a brand owned by P&G, is taking the next step in its promotional campaign for its products, namely Fusion ProGlide. After the series of TV commericals starring Thierry Henry and Roger Federer that brought even more success to both the athletes and the brand, Gillette unveils the next series of its ads starring male celebrities.