December is all about getting ready for Christmas and sharing gifts with the ones you love. While giving presents to each other is something men can do quite easily, sharing deep emotions is usually a much tougher thing. Taking this theme as the key one for its new marketing push, Johnnie Walker collaborated with the BBH NY agency to release a tongue-in-cheek spots exploring this purely male characteristic. “Say it without saying it,” encourages the tagline of the smart holiday campaign, which is rolling out on the brand’s website.
Pampers®, the diaper brand committed to making a difference for every Latino parent and baby, right from the start, announced the start of a robust campaign focused on the belief that every baby is a little miracle and should be celebrated, supported and protected. The campaign provides new resources and support for Latina moms and their babies in their communities, celebrating the joy every little baby brings into the world.
Converse paints the walls of British towns to promote its recent collaboration with popular and emerging musicians. The brand is known for its projects focused on celebrating arts and music culture, and this summer and fall it released several tracks by GB and U.S. entertainers. Recently, the footwear company has partnered with Monorex, a group of graffiti-inspired visual artists, to pay tribute to influential musicians by promoting indie music genres with street art.
Is it really possible to love your toothbrush? This is the question that Philips Sonicare team wanted to ask customers and hear the straight and honest answer, something that people say in everyday informal communication, not for the record. But how is it possible to make people say what they really think of the product they use on a daily basis in front of the camera? The answer is obvious — by using a hidden camera.
For the ninth time, Henkel Central Eastern Europe (Henkel CEE) bestowed the Henkel Art.Award. featuring a monetary prize of 7,000 euros. The prize was granted to the Polish artist Maksymilian Cieślak. The Young Artist’s Prize Austria was given to Susanna Flock, whereas the Croatian artist Nina Kurtela received the Young Artist’s Prize CEE. Both promotional prizes are endowed to the sum of 2,000 euros. The Henkel Art.Award ceremony took place on November 25 in the auditorium of the Museum der Modernen Kunst Stiftung Ludwig Vienna (Museum of Modern Art—MUMOK).
ChopChop, the fun cooking magazine for kids and families announced today that Boston-based New Balance Foundation will grant $1.1 million over three years to expand their ability to inspire and educate kids ages 5-12 on the topic of cooking and nutritional literacy. The grant is part of New Balance Foundation’s long-term commitment to childhood obesity prevention and will enable more kids nationwide to receive the non-profit magazine that offers nutritious recipes, fun food trivia and engages kids in cooking to empower them to take charge of their health.
Levi’s® asked 50 inspiring young women from across the globe to inscribe hand-crafted journals with how they’re shaping the future and who...
TACORI, the legendary fine jewellery designer known for exquisite platinum and diamond rings, has partnered with Holition, to create its first augmented reality application in America and the ultimate ‘try it on’...