Oakley, Inc. is introducing a new brand platform under the Disruptive by Design tagline—the new brand philosophy aims to inspire new solutions, approaches and vision among the next generation of consumers and creators.
The program aims to inspire, empower and support young people from across the country, who want to contribute to their communities with fresh and bold projects.
Virgin Atlantic launches a new safety video, an animated film, that is more likely to be watched by frequent passengers than previous traditional instructional spots.
The retailer has teamed up with three active pinners and bloggers to co-create a series of upcoming collections that will include party products.
Coca-Cola has found a solution to the problem of social-media obsession. While connecting users to their family and friends virtually, these platforms actually take the excitement of eye-to-eye communication out of our lives.
Ford is inviting European bloggers from non-auto areas of expertise to test its new Ford EcoSport SUV for six months.
Vans is celebrating the rebellious spirit with its new campaign, Living Off the Wall, that features all sorts of culture rioters.
The entrants are encouraged to share their short videos for a chance to see the footage featured in the final ad.