Landor created the original award-winning Sensations package design in 2002. Its distinctive style broke the mold and instantly became the mainstream-premium category gold standard.
Family Toiletries is the collective term for Waitrose’s mainstream bath and shower products. Prior to 2005 this wasn’t a cohesive range. As is traditional for supermarket own brand products, each soap, handwash, shower gel or bath foam followed category cues and mimicked the brand leader.
In only two years from the launch of the Fulga brand, Albalact has emerged from the small diary producers and has become one of the first five players on the market, increasing the consumption of Tetra Pak packaged milk with 30 percent.
Ryvita owes its pole position in the crispbread market, and much of its brand equity, to the salad days of dieting in the 70s. Thirty years on the brand needed to expand out of this diet niche to become attractive to the huge and expanding market of consumers focused on healthy lifestyles.
Although Scapa has a unique history and a fascinating provenance, many other single malts also offer a unique provenance, history and taste, such that Scapa’s individuality, as presented by its current identity, was being lost to a broader audience.
In 2002 Bristol-based Reach Design agency created visual identity and packaging for Covent Garden Soup Company range.
Taiwan-based Branding & Packaging agency Up Create created Heme's packaging cosmetic brand identity and packaging.
Parker Williams Design was tasked to create new packaging across the entire range of Sainsbury’s private label - Taste the difference confectionery.