The first hero of new heading is Audi Spain and its campaign #EverAfter (in Spanish version - # PorSiempreJamás), developed by the Proximity Barcelona agency.
Today we want to introduce you Travis, pocket translator. This is one of the most successful projects of 2017 on indiegogo and it’s still actual.
P&G launched a new short film called "Love Over Bias" highlighting athletes in anticipation of the 2018 PyeongChang Winter Olympic Games. The new film also deals with issues of race, religion and sexual orientation and the support the athletes received from their moms.
The first hero of new column - George Suleiman from Cambridge, United Kingdom, and his project Vertical Veg, the individual initiative dedicated to vertical farming.
Sometimes the creativity of aficionados and brands fans is even better than the professional work. German Film Academy student shot a video for Adidas, which scored more than 5 million views, 2.6 thousands of comments on YouTube and the admission of marketers worldwide.
The problem of shoot-out among teenagers in schools and universities abroad will not go away until people learn to be more attentive. Promotional video of the agency BBDO New York talks about it, showing what signs point to a potential shooters and how to prevent the tragedy.
Pinterest – is a popular photo sharing service, which efficiency as instrument for public attraction has been realized by all leading brands. One by one they are getting virtual boards. Especially it’s actual for fashion industry, where visual part directly affects on sales. Popsop has studied 7 most interesting accounts of recognizing brands and brought out how Pinterest is applied in fashion industry.
News line of social networks is the main channel of consuming content. Modern generation of “indolent reader” studies information briefly. First thing that strikes the readers eye is a title, and if it isn’t affecting one, nobody will read this post further. In our today Popsop research we are going to discuss successful titles upon instance of Facebook users.