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Category Archive: Marketing

Oi, Brazil: national color in package design

POPSOP Collections: Local package design. Part 2 – Brazil. I. Mochila yogurt Agency comment: Mochila is free, spontaneous, […]

Posted on 16 February 20188 August 2018 Design

Feedback: World Nutella Day

St. Valentine’s Day? Forget it! What is real love knows only Nutella! Today’s Feedback is all about the […]

Posted on 14 February 20188 August 2018 Marketing

Crowd project of the week: PureShape

Crowd project of this week is PureShape by Moonimal. It is a minimalist mousepad dedicated to Apple Magic […]

Posted on 12 February 20188 August 2018 MarketingTechnology

¡Hola, Argentina!: national color in package design

POPSOP Collections: Local package design. Part 1 – Argentina. I. The wine LA BOCA . Brand comment: La […]

Posted on 9 February 20188 August 2018 Design

Feedback: futuristic shopping with Amazon Go

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youtube.com

Amazon demonstrated to the public the world’s most advanced shopping technology on January 22nd in Seattle, USA. It represents new convenience store differing from traditional one because there are no cashiers, shopping carts or checkout lines to slow shoppers down. Let’s see a public reaction to this.

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Posted on 7 February 20187 March 2018 Marketing

Crowd project of the week: Pangeacoins

Today we’ll discuss Pangeacoins (Pangea – ancient supercontinent), an independent crowdfunding project based on blockchain technology. The main […]

Posted on 5 February 20188 August 2018 Marketing

Crowd project of the week: ARC

Crowd project of this week is ARC, Dimmable LED Bulb. Beautiful in appearance, energy efficient, warm lighting bulb. We […]

Posted on 29 January 20188 August 2018 Marketing

Transport daze: brands vs. social norms

Today’s article is dedicated to noticeable January campaigns related to transport area. What brands do to become conspicuous […]

Posted on 23 January 20188 August 2018 MarketingTravel

‘It’s not Business, it’s personal’: New comedic film by Greenpeace

Greenpeace Int sets out the ten fundamental principles needed to cut environmental and human rights abuses by corporations […]

Posted on 22 January 20188 August 2018 AdvertisingEcology

Feedback: The fairy tale of Cinderella-feminist and her love for rallying in Audi’s campaign #EverAfter

No matter how much we talk about a dialogue with consumers, in practice, it is almost nonexistent. In the […]

Posted on 16 January 20188 August 2018 AdvertisingMarketing

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