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Stuart Costley, Senior Vice President of The Big Picture, US: “Good research kills bad ideas, bad research kills good ones”
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Thomas Kolster, the founder of WhereGoodGrows: “Brands should put value-driven principles at the core of their businesses”
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Stuart Chapman, The Big Picture: “The most common marketing blunder is to expect packaging to do too much”
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Denis and Fanny: the story of one hobby
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Jonathan Ford, Chief Creative Officer and Founder, Pearlfisher: “Challengers and entrepreneurs are born and not made”
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Adrian Goldthorpe, Lothar Böhm London: “I attack the mindless filling in of boxes to show that the brief has been ‘written’”
