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Courvoisier ‘appreciation’ initiative

Beam Global Spirits and Wine is to launch an initiative around its Courvoisier Cognac brand in the UK designed to help consumers better understand the category.

Le Nez de Courvoisier will “help the trade and consumers understand the complexity of cognac”, the company said today (28 May), while promoting “a greater appreciation” of Courvoisier. (more…)

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29 May 2009
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Mars’s copycat lawsuit against Nestle failed

Nestle will not have to change the packaging for KitKat Pop Choc after Switzerland’s federal court ruled it was unlikely to be confused with Maltesers. (more…)

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Scary toilet paper packaging from Japan

The Japanese continue shocking the rest of the world by inventing innovative, sometimes very strange products. (more…)

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BrandMe UK: Studio Spotlight

London-based design agency BrandMe have been creating and evolving FMCG brands for over 20 years now, working with both UK and international companies, helping them to define their presence in the retail space. (more…)

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Amcor Flexibles receives two Mars Chocolate quality awards

Amcor Flexibles is proud to announce that we have recently received two quality awards granted by Mars Chocolate, one of the world’s largest food manufacturers. (more…)

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Jim Beam unveiled Red Stag infused with black cherry

Bourbon drinkers have been mixing Jim Beam for years. Now, the maker of the world’s top-selling bourbon is too. Part of Illinois-based Fortune Brands Inc., Beam is preparing a national rollout of Red Stag, a specialty whiskey that infuses natural black cherry flavors into 4-year-old bourbon. (more…)

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French student wins ‘Cheese Futures’ packaging project

The British Cheese Board commissioned the ‘Cheese Futures’ competition to challenge and explore the current boundaries of cheese packaging, and identify what consumers might expect to see on supermarket shelves in the future. (more…)

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2009 Greener Package Awards competition

Summit Publishing Company’s Greener Package will recognize outstanding achievement in the area of sustainable packaging with the 2009 Greener Package Awards. (more…)

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“Lemon pieces” by Art. Lebedev Studio

Art. Lebedev Studio designed the packaging for marmalade “Lemon pieces”. Available in Russian branded stores at $ 5.77. (more…)

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Unilever seeks viewer-created current TV Ads

Current TV is calling on its viewers to create ads for Unilever’s Axe Hair Crisis products and is dangling up to $60,000 for the winning spot. (more…)

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The Spirit of…designed new packaging for Anglo Bubbly

The packaging for the newer, larger sized sweet Anglo Bubbly for Tangerine Confectionary has been designed by The Spirit of… which will also work on the marketing of the bubble gum. (more…)

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JTI launches tobaccoretaiiling.com

From 1st April 2009, increased sanctions in England and Wales came into force, which are designed to penalise those who persistently break the law by illegally selling tobacco to those under the age of 18. (more…)

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Snack Deluxe represented by Heidi Klum

On 25 May 2009 in Muinch the German McDonald’s chain of restaurants has officially launched the new ‘luxury’ line of burgers – Snack Deluxe. (more…)

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28 May 2009
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Studio Spotlight: Peter Schmidt Group

Peter Schmidt Group is a German multidisciplinary brand and design agency with several offices in Frankfurt, Munich, Hamburg, Dusseldorf, Zurich and Tokyo. (more…)

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Highland Spring on-pack promotion by Multiply

A new on-pack promotion by Highland Spring to promote the chance to win a VIP day with Andy Murray has been created by Multiply. (more…)

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BAT redesigns Viceroy packaging

BAT revampes Viceroy’s packaging design. First of all it will be relaunched with new look on the Russian and Hungarian market. There will be still 3 variants: Red, Blue and Silver. (more…)

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Maestro – an innovative champagne closure by Alcan Packaging

The Maestro is a new champagne opening system, developed by Alcan Packaging Capsules. It looks similar to a regular champagne top but there is a large lever on the side. You need to simpy lift it up and the bottle is opened without any sounds. (more…)

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Magdalena Czarnecki: papers bags turns to origami

Magdalena Czarnecki is a graphic designer, Swedish by origin, based in Australia. She is a last year graduate of Billy Blue College of Design in Sydney, Australia. (more…)

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Barbie undergoes makeover in UK

Mattel is to relaunch Barbie in the UK with new packaging and marketing as part of a global initiative to market the 50-year-old doll brand as a “fashion” icon. (more…)

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Unilever Rus and Knorr feed and entertain the travellers

Now the passengers of the Russian railways have a chance to taste for free the Knorr ‘Mug of soup’ and have fun with its ‘checkers’ packaging. (more…)

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Tanzania by Starbucks: packaged ground coffee

African Coffee with hints of fruit and berries and robust aroma Tanzania by Starbucks will soon be introduced into the Russian market. Packaged Tanzania is a medium-bodied coffee with unmistakably East-African characteristics. It has crisp, clean flavor with refined berry and bright citrus notes. (more…)

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Brilliant kiss by Hershey’s

The classic Hershey’s Kiss shape is an icon. Now this packaged candies became jewelry. The new collection by World Trade Jewelers, which celebrates the Hershey’s Kiss and is the official Hershey’s Kiss jewelry line (more…)

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Green Pepsi Shiso on the Japanese market

The extra special new Pepsi Shiso herb-infused soda is coming to Japan soon. Shiso is a Japanese name for perilla and it is used for salads, sashimi and pizza. (more…)

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Campari® continues modern patronage of contemporary art

Campari®, the legendary one-of-a-kind spirit, announced today a new range of contemporary art initiatives bolstering its role as both a modern patron and muse for the visual arts. Through its patronage, Campari seeks to support and highlight the work of emerging artists through exhibitions, commissions and programs (more…)

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Campbell’s Tomato ‘canned’ radio

Andy Warhol’s iconic can of Campbell’s Tomato Soup found its ’second life’ in… vintage figural AM transistor. This exciting piece is found and sod at   Find Great Stuff just for $12 (+ $7 shipping). It seems not to work, nevertheless this collectible thing is worth of buying regardless its functionality. (more…)

Popsop.com
27 May 2009
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