30 September 2009 | By Popsop Team
This August PepsiCo has laucned a new ‘healthy snacks’ for kids - Planet Lunch. Brand identity, packaging design, the concept and strategy were created by Wolff Olins branding agency. (more…)
Popsop.com
Tags: food, PepsiCo, soft drinks
| By Popsop Team
During present economic downturn the potato chip market grew 22%, claims a new report from Mintel.
Popsop.com
Tags: chips, food, snacks
| By Popsop Team
US-based package design firm CF Napa Brand Design marked out the trends of a low-priced wine packaging for 2009. (more…)
Popsop.com
Tags: alcohol drinks
| By Popsop Team
Following the success of ‘fashion inspired’ cakes lauched last month in collaboration with Laduree confectionery, the renowned Parisian shoe designer Christian Louboutin has come up with a new project – stylish champagne. He dealt with a famouse French wine house Piper Heidsieck, known for its 200 year-old heritage and traditions of craftsmanship. (more…)
Popsop.com
Tags: alcohol drinks, champagne
| By Popsop Team
Korbel Champagne Cellars introduced its first California Brut Champagne made entirely with organically grown grapes. (more…)
Popsop.com
Tags: alcohol drinks, champagne
| By Popsop Team
On 28 September, Coca-Cola Europe launched “Live Positively Week” – a pan-European initiative in environmental protection. (more…)
Popsop.com
Tags: Coca-Cola, soft drinks, sustainability
| By Popsop Team
Kraft Foods World Travel Retail (KFWTR) will launch some new products at the TFWA World Exhibition in Cannes next month. (more…)
| By Popsop Team
Mars Drinks announced five new products under its FLAVIA brand. These additions include French Vanilla, Hazelnut and French Roast coffees and English Breakfast and Earl Grey teas. (more…)
Popsop.com
Tags: bakery & confectionery, coffee and tea, Mars, soft drinks
| By Popsop Team
Shares of the Danish brewer Carlsberg fell on 29 September after Reuters reported that the Russian government could ban beer sales at supermarkets and kiosks. (more…)
Popsop.com
Tags: alcohol drinks, beer, Carlsberg, Russia
| By Popsop Team
This August Bacardi has launched an ultra premium Oxley gin in the UK in selected London venues. Previously it was available in US only (in California, Las Vegas and New York). (more…)
Popsop.com
Tags: alcohol drinks, Bacardi, gin
Live Positively Week sounds like some dreadful New Age love-in where we’re all supposed to spout positive affirmations at each other and ourselves. Thank goodness it is really a sensible way to engage people in looking after the environment. Good on you Coca-Cola for making corporate social responsibility meaningful at grassroots level.