POPSOP - Brands That Teach: Advertising, Design, Branding, Digital Marketing, Sustainability http://popsop.com Popsop is an online journal with the fastest hand-picked news and analysis on brand communications for marketing and design professionals worldwide. Fri, 24 May 2013 11:13:04 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 The Story of Salvatore Ferragamo Gets Narrated with a Graphic Novel http://popsop.com/62977 http://popsop.com/62977#comments Fri, 24 May 2013 11:12:29 +0000 Anna Rudenko http://popsop.com/?p=62977 http://popsop.com/62977/feed 0 P&G Enters PantoneLIVE Platform to Archieve Better Color Accuracy and Consistency on Iconic Brands’ Packaging http://popsop.com/62974 http://popsop.com/62974#comments Fri, 24 May 2013 09:40:41 +0000 Anna Rudenko http://popsop.com/?p=62974 http://popsop.com/62974/feed 0 Twitter Rolls out TV Ad Targeting and Twitter Amplify for Real-Time Clips In-Tweet in the USA http://popsop.com/62970 http://popsop.com/62970#comments Fri, 24 May 2013 07:51:49 +0000 Anna Rudenko http://popsop.com/?p=62970 http://popsop.com/62970/feed 0 Bloomberg Businessweek Gets Millennials ahead in a New Humorous Campaign in the U.S. http://popsop.com/62966 http://popsop.com/62966#comments Thu, 23 May 2013 10:38:05 +0000 Anna Rudenko http://popsop.com/?p=62966 http://popsop.com/62966/feed 0 100 Urban Trends: A Glossary of Ideas from the BMW Guggenheim Lab for NYC and Mumbai http://popsop.com/62961 http://popsop.com/62961#comments Thu, 23 May 2013 09:33:44 +0000 Anna Rudenko http://popsop.com/?p=62961 http://popsop.com/62961/feed 0 Pinterest’s Rich Pins Putting More Meaning behind Shared Images http://popsop.com/62954 http://popsop.com/62954#comments Thu, 23 May 2013 07:44:12 +0000 Anna Rudenko http://popsop.com/?p=62954 http://popsop.com/62954/feed 0 Fiat Brazil Releasing “Hero Hug” DC Comics Seatbelts to Protect Kids http://popsop.com/62948 http://popsop.com/62948#comments Thu, 23 May 2013 05:44:31 +0000 Anna Rudenko http://popsop.com/?p=62948 http://popsop.com/62948/feed 0 The BrandZ Top 100 Ranking Has Listed 2013′s Most Valuable Brands http://popsop.com/62933 http://popsop.com/62933#comments Wed, 22 May 2013 07:02:21 +0000 Anna Rudenko http://popsop.com/?p=62933 http://popsop.com/62933/feed 0 The Fresher for Longer Encourages Consumers in the UK to Keep Food in Its Packaging to Reduce Food Waste http://popsop.com/62937 http://popsop.com/62937#comments Wed, 22 May 2013 06:32:02 +0000 Anna Rudenko http://popsop.com/?p=62937 http://popsop.com/62937/feed 0 Arnold Worldwide Reveals Ugly Facts about Smoking in the Antismoking “Pee vs Poop” Campaign in the U.S. http://popsop.com/62942 http://popsop.com/62942#comments Wed, 22 May 2013 06:08:45 +0000 Anna Rudenko http://popsop.com/?p=62942 http://popsop.com/62942/feed 0 Nike Supports the Launch of the England National Team Kit with a Patriotic Campaign http://popsop.com/62946 http://popsop.com/62946#comments Wed, 22 May 2013 06:07:18 +0000 Anna Rudenko http://popsop.com/?p=62946 http://popsop.com/62946/feed 0 Is Your Brand AppReady? http://popsop.com/62926 http://popsop.com/62926#comments Tue, 21 May 2013 15:21:24 +0000 Gaston van de Laar http://popsop.com/?p=62926 http://popsop.com/62926/feed 0 SKY Customers Can Record TV Programs Using Tweets in Brazil http://popsop.com/62923 http://popsop.com/62923#comments Tue, 21 May 2013 13:59:49 +0000 Anna Rudenko http://popsop.com/?p=62923 http://popsop.com/62923/feed 0 Vespa Pays Tribute to the 50-Year Heritage of the Vespa 50cc with the La Vespa Vita Digital Showcase http://popsop.com/62919 http://popsop.com/62919#comments Tue, 21 May 2013 10:08:30 +0000 Anna Rudenko http://popsop.com/?p=62919 http://popsop.com/62919/feed 0 Xbox Live’s Project “The Music Room” Will Allow Viewers to Influence the Course of the Show http://popsop.com/62917 http://popsop.com/62917#comments Tue, 21 May 2013 10:04:16 +0000 Anna Rudenko http://popsop.com/?p=62917 http://popsop.com/62917/feed 0 Coca-Cola Brought India and Pakistan Together with Its Small World Machines Initiative http://popsop.com/62915 http://popsop.com/62915#comments Tue, 21 May 2013 09:54:41 +0000 Anna Rudenko http://popsop.com/?p=62915 http://popsop.com/62915/feed 0 The Smok-Ink Canvas from TBWA\Italy Uses Old Paintings to Communicate the Damage of Cigarette Smoke http://popsop.com/62909 http://popsop.com/62909#comments Mon, 20 May 2013 13:00:36 +0000 Anna Rudenko http://popsop.com/?p=62909 http://popsop.com/62909/feed 0 The Toyota Collaborator App Adds a Social Twist to Buying Cars http://popsop.com/62895 http://popsop.com/62895#comments Mon, 20 May 2013 10:46:56 +0000 Anna Rudenko http://popsop.com/?p=62895 http://popsop.com/62895/feed 0 Coca-Cola Encourages the UK and Irish Consumers to “Share a Coke” with Personalised Bottles This Summer http://popsop.com/62902 http://popsop.com/62902#comments Mon, 20 May 2013 10:42:06 +0000 Anna Rudenko http://popsop.com/?p=62902 http://popsop.com/62902/feed 0 The Lifesaver Game-Like App Teaches Basic Resuscitation Techniques to Non-Medical UK Audience http://popsop.com/62898 http://popsop.com/62898#comments Mon, 20 May 2013 08:47:21 +0000 Anna Rudenko http://popsop.com/?p=62898 http://popsop.com/62898/feed 0