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New juice drink offers benefits of red wine

1 August 2008

Embodi is claimed to provide all the antioxidants and health benefits of red wine.

embodi.jpg

Embodi, a new functional beverage in the US, is claimed to provide all the antioxidants and health benefits of red wine – without the side-effects of alcohol.

The non-alcoholic juice drink is the first to contain a specially developed grape pomace extract made from the skins, seeds and stems of red grapes, giving it the same healthy properties as wine.

“Embodi’s delicious organic fruit juice blend is combined with our red wine grape extract, which provides the health benefits of two glasses of red wine, without the alcohol,” said Dan Waters, CEO of Embodi.

“Embodi is a convenient yet great tasting way to take active charge of your health.”

Embodi is made with a proprietary blend of organic fruit juices and grape pomace extract in three flavors: Citrus Resurgence (citrus fruits), Tropical Revival (goji berry and pomegranate), and Berry Renewal (blueberry and pomegranate).

The drinks are packed in resealable 8oz (237ml) aluminium bottles that are more easily recycled than plastic and more environmentally friendly to transport than glass.

Recommended retail price is $2.49 (€1.60) per bottle. Embodi is currently on sale in the refrigerated drink sections and juice aisles of Whole Foods Market stores across the US.

www.foodbev.com

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