Ahead of International Women’s Day, Baileys is rolling out a female-targeted campaign in China, encouraging local ladies to celebrate their best friends.
The prime Belgium lager Stella Artois, known for its dedication to art and elegance, has revealed four beautiful musical instruments crafted using fine brand’s chalices.
As part of its partnership the Tribeca Film Festival, Heineken is kicking off a new movie-centered competition calling aspiring filmmakers to go creative and suggest a plot of a super short film for a chance to see it screened at the festival.
The beer brand is rolling out its 2014 FIFA World Cup Brazil promotional campaign that includes the release of a special gold bottle and a creative effort, Rise As One.
The iconic alcohol brand has unveiled Absolut Texas, which is the first-ever only state-inspired flavor and the latest addition to the range of U.S.-inspired vodkas.
ABSOLUT’s world map got even more detailed with a new “geo-centric” bottle created in collaboration with recognized film director Baz Luhrmann born in Australia.
Heineken and Wieden + Kennedy have launched a social experiment, #DateInABox, designed to motivate men to be less reserved and shy when it comes to expressing their romantic feelings.
The global fan community is invited to join the project and influence the film's storyline and direction.