Magners Set to Sell Alcohol via Facebook
Alcohol brands tend to use social media more and more not only for promotion but for selling. The C&C Group’s Magners cider announced it would become the first alcoholic drink brand to be sold via
30 September 2011
Johnnie Walker Has Launched The Keep Walking Project Inviting Consumers to Support Progress
Johnnie Walker has launched a new global, integrated marketing campaign, the Keep Walking Project. Starting yesterday, new 60 and 30 second TV adverts air in many countries.
30 September 2011
Pearlfisher Re-brands Westons Premium Organic Cider as Wyld Wood
Pearlfisher has created the brand identity, tone of voice and name for Wyld Wood Premium Organic cider from Westons Cider. Westons Wyld Wood is the new brand name for Westons...
28 September 2011
P&W Designs Seasonal Sparkling Ciders for Fresh & Easy
International Design Consultancy P&W have designed a range of seasonal sparkling ciders for Tesco’s US chain Fresh & Easy Neighborhood Market. These seasonal favorites are non...
13 December 2010
Heineken UK Invites Ladies to the Stylish World of Jacques This Summer
Heineken UK’s Jacques Cider with Fruit is further emphasising its ‘female appeal’ and placing the brand firmly within the world of young women with style with its biggest investment in the brand to date.Launching in July in full, the...
13 July 2010
Carnaby Brown — Fruity Start of the Evening Drink
Branding and design agency wonderlandWPA has taken an innovative approach to brand design in the drinks industry. Twelve months ago the agency was approached by entrepreneur Aisling Young, which needed an agency with true drinks...
8 April 2010
Magners Pear Cider: Black and Silver Limited Edition
Magners Pear Cider has acquired a new and stylish look for only 500 bottles. The limited edition was designed by the Cake agency and is available only at London’s Bungalow 8 club. The new design is truly gorgeous: the sleek black bottle with 5...
4 January 2010
Heineken Drives White Lightning out
Heineken UK is planning to remove its White Lightning cider brand from its portfolio because the company worries the current image of the drink as a contributor to problem drinking can have a negative influence on the company’s high status.
16 December 2009
Friels Cider: new packaging in a retro pin-up style
The UK based alcohol producer Cool Apple reached Write Angle Creative Communication design agency to create a visual identity for its Friels cider.With a retro pin-up imagery and red colouring, including...
8 September 2009
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Smith & Milton brings back the Woodpecker
Smith & Milton, has put the iconic Woodpecker at the heart of a major refresh of the cider brand. The rebrand is a classic example of authenticity and brand heritage. Woodpecker, with its 100-year...
11 August 2009
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