The Brand Union Created “Always in Motion” Branded Environment for Mild Seven
JTI Russia wanted to create new perspectives and add value to Premium M7 well known brand. The Brand Union Moscow has developed a Trough-The-Line integrated communication concept “Always in...
22 December 2010
The UK Government Consider to Make Tobacco Companies Sell Cigarettes in Plain Packs
While most of brands are adopting vibrant and catching designs to stand out on the shelf, cigarettes manufacturers should turn to plain brown and grey packaging if they want to continue selling their products on the British market. These measures will be taken in order to make cigarettes ‘less...
25 November 2010
Davidoff Cool Water Ice Fresh by Enjoy Design
In 1988, Davidoff Cool Water launched a new generation of fresh and sensual fragrances for men, a range that has enjoyed bestseller status worldwide for the past 20 years. Operating in an extremely dynamic and competitive market, this brand is obliged to reinvent itself...
21 July 2010
Camel, Pall Mall, Marlboro 'Add Some Color' after the US Bans Light Cigarettes
This week was a historic one as the US tobacco industry has new requirements on selling cigarettes. In compliance with the Family Smoking Prevention and Tobacco Control Act of 2009...
24 June 2010
Sobranie Light Syphony: Interactive Luminous Installation
On May 19 Tobacco House Sobranie launches an interactive luminous installation Sobranie Light Symphony in Moscow, in shopping mall Yevropeiskiy. The project was created by London art-group Cinimod Studio.The new project presentation will be held...
20 May 2010
Welcome to Heaven: Cigarette Package Design
While EU and US legislation have already banned smoking in public places, as well as using of attractive package designs for cigarettes, Russia still welcomes bright packs, though, containing some cautions, like "Smoking leads to diseases and death".Who knows if these 'black...
11 February 2010
Philip Morris Is Plotting to Get the Electronic Cigarette
Conventional cigarettes can be replaced with their electronic simulator in course of a few following years. To have a firm grip on the situation, Philip Morris, the biggest producer of tobacco cigarettes in the US, is negotiation with Ruyan Group, which came up...
22 December 2009
Japan Tobacco International launches the new cigarretes line under Sobranie brand
JTI has recently launched the new line of cigarettes under Sobranie brand. It was first represented at a special event Sobranie Millionaire Fair — 2009, and at the end of November appeared at retail outlets across Russia.
1 December 2009
Davidoff Changes the Design
Imperial Tobacco is launching Davidoff Cigarettes packs with a refreshed design. Davidoff Cigarettes is second to none when it comes to the ultimate smoking experience and the passion for the good things in life.
16 November 2009
Winston XS: the long-expected new brand by JTI
Japan Tobacco International (JTI) is extending the line of Winston cigarettes on the Russian market with the new long-expected offer - Winston XS.The new product is represented by 2 flavours: Winston XS Blue and Winston XS Silver. The...
6 November 2009
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