Following the successful last year's at-home recycling campaign with the retailer Sainsbury, the Coca-Cola's bottler CCE is launching another environmental effort "Recycling is the Answer" with Tesco in the U.K.
The site hosts 30 stories told by proprietors, bouncers, barflys and patrons and gathered from around the U.S.
Land Rover is rolling out an "adventurous" digitally-led marketing effort to promote a new car range Discovery and its first model "Discovery Sport."
Each insta-collage is made of nine Vine videos that are revealed daily through September the 3rd. The effort is to promote MX-5 Roadster model in Canada among 18-to-35-year-old drivers.
In the ads, five new items are being tested in an ironical "clash" with some of the travelers' foes: small space, extra space, bad weather, boarding time and business risks.
Celebrating the winter season on the continent, the brand is giving away its nearly Christmas presents to those who will correctly solve the riddle by indicating the coordinates of a Bosch item in the picture.
The effort running under the #MySecretCity hashtag, which is also its tagline, is rolling out on July 3.
BIC, the ballpoint pen brand that celebrates handwriting with its existence, has launched a digital crowdsourcing campaign, encouraging people from all across the globe to share their personal and unique handwriting style.