The Coca-Cola Company is launching a new branded documentary “Pact with the planet” about the environment and people who make impact on the planet’s “health” in Latin America.
Ahead of the American premiere of “Annie,” a family musical drama about an orphan adopted by a politician, the production company Sony Pictures Entertainment is teaming up with the government-supported nonprofit Turnaround Arts which aims to raise interest in arts in the schools from the poorest deprived regions of America.
American Express has released a documentary film about people who got stuck in the American banking system swamp. The 40-minute film titled “Spent: Looking For Change” narrates stories of several families and individuals who ended up “under-banked” or “unbanked” in their tough life troubles and had nothing but to turn to costly alternatives like check-cashing, payday loans, and pawn shops. The project casts come light onto the problems that arise in such situations and advocate for traditional banking.
Mountain Dew has teamed up with acclaimed film director Robert Rodriguez for its Green Label Studios: Open Call project that invites aspiring filmmakers to win a production grant of $250,000. This money will be used by the winner to develop content for Green-Label.com, the youth culture-themed online platform launched by Mountain Dew and Complex Media back in spring 2013.
As part of its partnership with the Tribeca Film Festival, Heineken is kicking off a new movie-centered competition calling aspiring filmmakers to go creative and suggest a plot of a super short film for a chance to see it screened at the festival. The #15secondpremiere competition is running from now on until March 7, so creatives have minimum time to submit their screenplays.
Offering new opportunities and choices, technology dissocializes us, thus makes us unhappy—a series of the latest psychologic researches proves the fact. Especially this concerns young children who usually replace fun outdoors activities with chatting, playing, surfing or reading on mobiles, tablets or (now more rarely) desktops.
The Salvatore Ferragamo fashion brand, which earlier released an art exhibition and a book inspired by the biography of its founder, has presented a new art project—“Walking Stories,” a series of webisodes about the love story, which “travels” around the locations that meant a lot to Salvatore Ferragamo.