popular Consumer Insight
Consumers from developing countries (India —93%, Indonesia—94% ) show more concern about the environment than consumers from the developed countries such as the U.S., Japan or Sweden.
The biggest contributions to the sales growth will be coming from the developed regions (18.1 million for smartphones and 20.1 million units of HTF).
GfK Purchasing Power Europe 2014/2015 has shown a 2% average growth of the nominal disposable income of the residents of 42 countries in euro.
The number of shoppers who make purchases in-store after researching an item using a smartphone on the ground has surged to 41%, while the number of "showroomers" who research a product in one physical store and buy from another online retailer has decreased from 37% to 28%.
Overall, global consumers surveyed by GfK are more enthusiastic about using smartwatches for storing and sharing health information (about 46%). Among other functional features they would least likely to use it for wireless payments (35%).