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Sustainable Brands Conference 2012
  • GODIVA Chocolatier Is Celebrating Female Leaders who Have Lady Godiva Attitude

    GODIVA Chocolatier Is Celebrating Female Leaders who Have Lady Godiva Attitude

    Following in the footsteps of L'Oréal and UNESCO, which are celebrating female leaders in a range of scientific industries with their Women in Science award and

    24 April 2012

  • Godiva Unveils a New Concept for Its Global Retail Stores

    Godiva Unveils a New Concept for Its Global Retail Stores

    Design of venue locations is as important as the look of the product itself, and knowing that celebrated international brands from time to time revamp the store design of its major retail stores (Nike, Converse, Burger King and Levi’s to name a few).

    8 March 2011

  • Godiva Gives Love before Valentine's Day

    Godiva Gives Love before Valentine's Day

    The famous  chocolate brand Godiva is encouraging its fans to share love through the specifically created mini-site Godiva Give Love. It gives the users a chance to send a virtual Valentine card today and automatically...

    28 January 2010

  • Godiva Introduces a New Coffee Line

    Godiva Introduces a New Coffee Line

    Godiva Chocolatier launches a new set of seven coffee products, which are available in both flavored and regular varieties. The new specialties are based on a blend of high-quality 100 percent Arabica medium roast beans with the world-famous flavors of Godiva's delicious...

    13 November 2009

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Call for interviewees 2012

Tell us your story and be heard by Popsop global 200,000 reader audience!

To schedule an interview, email at talktome@popsop.com

Call for interviewees 2012

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Interview

Trends

Top 10 consumer trends in 2012

Research by Euromonitor International

Trends

Expert Columns

The Top Five Print Innovations for Packaging

Sara Jones, Creative Director at brand development and packaging design agency Anthem Worldwide, shares her round up of the top five print innovations, which have the potential to create real standout, as long as they’re used to enhance –- rather than ‘be’ -- the brand idea.

Agility: The Business Super Power

If you had to choose the ultimate business super power, what would it be? Big budgets, global reach, an innovation pipeline full to bursting, a PR machine capable of generating positive press 24/7? Without hesitation, I answered “agility.”

Toniq Trending: Age Groups

Cheryl Swanson, Head of Toniq, once again explores the consumer trends for different age groups in the USA.

The Digital Craft

Before we had Apple Macs, Photoshop and a myriad of other programmes, design centered on tradition and craftsmanship, on the physical and the tactile. Yet now, we see the worlds of digital design and physical craftsmanship joining to create new expressions and celebrations of the power of making.

Future Homestyle

There’s a natural relationship between the style of our daily surroundings and how we feel. A great space can make us feel better, more hopeful and even more productive. And we often use our own space to express a vision of ourselves.

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