Zooey Deschanel Will Promote Pantene Beautiful Lengths Collection
Pantene widens its list of top celebrities that includes Liv Tyler, Naomi Watts and other stars by signing Zooey Deschanel...
30 April 2012
L'Oreal Has Launched Its Global Hair Research Centre in France
L'Oreal has announced the launch of its Global Hair Research Centre located in Paris Saint-Ouen. The Centre offers Research & Innovation programs (R&I) including hair coloring, hair care, styling, and perms, smoothing or straightening.
29 March 2012
AdConnection Secures Cinderella Hair Sponsorship for New Reality Show ‘All About Amy’
Independent media planning and buying agency AdConnection has created a partnership between global hair extension brand Cinderella Hair and All about Amy, the new Channel 5 reality show. ...
1 December 2011
P&G Rolls out the First Corporate Brand Marketing Campaign in Australia and New Zealand
P&G rolls out the first corporate brand marketing campaign in Australia and New Zealand. Using its corporate logo and the tagline 'Touching lives, improving life' P&G will promote its corporate image on a variety of its brands.
11 November 2011
Wella Professinals Has Identified Four Hair Trends 2012
Wella Professionals' Global Creative Directors, Eugene Souleiman (Care & Styling) and Josh Wood (Color) teamed up again, as they do it every year, to identify four emerging hair trends.
1 November 2011
Liv Tyler Is a New Pantene's Ambassador in the UK
Pantene signed actress and model Liv Tyler to join the iconic shampoo brand as a new UK ambassador. Its revamped Pro-V line is set to launch on November 1.
6 October 2011
Herbal Essences Special Edition Has Got Fruity Design
Dew Gibbons has designed a special edition Herbal Essences shampoo and conditioner across the newly launched Smooth and Soft range.
25 February 2011
Schwarzkopf Professional Starts Social Initiative
In November, Schwarzkopf Professional started the new social initiative ‘Shaping Futures,’ which is a new worldwide charity initiative that sees Schwarzkopf...
13 December 2010
Pantene to Kick Off the First Reality TV Ad in the US
To commemorate its global relaunch with a New Pantene (customized solutions for Fine, Medium-Thick, Curly, and Color-Treated hair), an iconic P&G's hair care brand has started a First Reality Hair Star...
24 May 2010
Express Yourself
Express yourself. There is a definite call to action right now with brands holding competitions for consumers to create their own brand designs. Check out the Umbro Speciali Customisation Competition or the
28 January 2010
Our Partners
Call for interviewees 2012
Interview
Trends
Expert Columns
