latest in hair care

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  Zooey Deschanel Will Promote Pantene Beautiful Lengths Collection

  News  Apr 30, 2012

  Pantene widens its list of top celebrities that includes Liv Tyler, Naomi Watts and other stars by signing Zooey Deschanel...

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  L'Oreal Has Launched Its Global Hair Research Centre in France

  News  Mar 29, 2012

  L'Oreal has announced the launch of its Global Hair Research Centre located in Paris Saint-Ouen. The Centre offers Research & Innovation programs (R&I) including hair coloring, hair care, styling, and perms, smoothing or straightening.

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  AdConnection Secures Cinderella Hair Sponsorship for New Reality Show ‘All About Amy’

  News  Dec 1, 2011

  Independent media planning and buying agency AdConnection has created a partnership between global hair extension brand Cinderella Hair and All about Amy, the new Channel 5 reality show.

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  P&G Rolls out the First Corporate Brand Marketing Campaign in Australia and New Zealand

  News  Nov 11, 2011

  P&G rolls out the first corporate brand marketing campaign in Australia and New Zealand. Using its corporate logo and the tagline 'Touching lives, improving life' P&G will promote its corporate image on a variety of its brands.

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  Wella Professinals Has Identified Four Hair Trends 2012

  News  Nov 1, 2011

  Wella Professionals' Global Creative Directors, Eugene Souleiman (Care & Styling) and Josh Wood (Color) teamed up again, as they do it every year, to identify four emerging hair trends.

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  Liv Tyler Is a New Pantene's Ambassador in the UK

  News  Oct 6, 2011

  Pantene signed actress and model Liv Tyler to join the iconic shampoo brand as a new UK ambassador. Its revamped Pro-V line is set to launch on November 1.

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  Herbal Essences Special Edition Has Got Fruity Design

  News  Feb 25, 2011

  Dew Gibbons has designed a special edition Herbal Essences shampoo and conditioner across the newly launched Smooth and Soft range.

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  Schwarzkopf Professional Starts Social Initiative

  News  Dec 13, 2010

  In November, Schwarzkopf Professional started the new social initiative ‘Shaping Futures,’ which is a new worldwide charity initiative that sees Schwarzkopf Professional partnering with leading non-profit organisation SOS Children’s Villages and volunteer hairdressers, in order to introduce disadvantaged youth to the craft and livelihood potential of hairdressing.