Nike Launches ‘Only The Strong’ SS2012 Campaign in Japan and Unveils ‘Space’ Styles in the U.S.
Nike, which always chooses motivating names and slogans for its campaigns and encourages its fans to lead active lives (recently, it launched the #makeitcount movement), is now rolling out
9 February 2012
Toyota Unveils Prius G in Japan and Creates a New Prius V Campaign
Bothered with the planet environment state, Toyota continues to upgrade its electric Prius vehicle. The company has just released Prius G, a hybrid with racy looks for the road. It’s based on the S trim level and is only offered in Japan. It has a more focused...
13 December 2011
Google Has Introduced 'My Location' and Continues Mapping the Indoors
Google has introduced a Google Maps’ new feature called My Location, which shows a user’s location as a blue dot and helps people avoid walking the wrong direction on city streets. It also displays additional details, such as places, landmarks and geographical features,...
30 November 2011
The World’s Biggest Reality Game MINI Getaway Reaches Japan
In the beginning of December 2011 Jung von Matt and MINI Japan will transform the city of Tokyo into the world's largest gaming area.The Tokyo version of MINI Getaway is similar to the Stockholm...
28 November 2011
Starbucks Launches the Starbucks CUP Fund in Japan
In just two weeks, Starbucks has launched three initiatives, aimed at providing support to local citizens and businesses—two in the U.S. last week, and one yesterday in...
13 October 2011
Pepsi Japan Is to Introduce Strawberry Milk Flavored Pepsi Pink
Pepsi Japan continues its experiments with its cola taste and introduces a new Pepsi Pink. As the producer says, it is bursting with the rich aroma and refreshing taste of strawberry milk....
5 October 2011
Philips Introduces New LED Luminaries, while Coca-Cola Promotes LED Lighting in Vending Machines
Philips introduces the new UrbanScape and MetroScape outdoor LED luminaries. The broad line-up of Philips LED-range offer cities sustainable, energy-efficient solutions with all the benefits of Philips LUXEON high-power light emitting diodes (LEDs).
8 September 2011
The third nonalcoholic beer in Japan
End September, Suntory Liquors will launch a nonalcoholic drink that tastes similar to beer named Suntory Fine Zero.
21 August 2009
Scary toilet paper packaging from Japan
The Japanese continue shocking the rest of the world by inventing innovative, sometimes very strange products.The new 'horror-themed' toilet paper with Koji Suzuki's novel printed on it will be launched soon on the 6th of June. This author was behind the plot of the famous Japanese...
29 May 2009
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Eco-friendly chocolate
Can environmentally conscious, eco-friendly chocolate succeed in the marketplace much the way fair trade, sustainable practices coffee has? Japanese confectioner Lotte thinks it can."Eco" anything is becoming so omnipresent it risks being over-exposed, but that's...
13 April 2009
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